Best Prescott Realtor - Listing Agent Prescott - Sell My Prescott Home

Have you been thinking about trying to list and sell your home in Prescott, Prescott Valley, Chino Valley and the surrounding area yourself? If yes, you should take a few minutes to read this article and then consider hiring a local Prescott listing agent to represent you with the sale of our home.  Some homeowners think that trying to handle a sale potentially worth hundreds of thousands of dollars all themselves is the way to go, because they think they will be saving money. Selling your home without the guidance if a professional Realtor is exactly how to sabotage the sale of your very valuable asset. Prescott homes have gained much equity since the pandemic and prices are still rising.

Given the advent of modern technology, a small percentage of Prescott homeowners are tempted to list their homes themselves on “for sale by owner” or “FSBO” websites. Please be aware that there is much more to the home selling process than posting some nice (but amateur) photographs of your home and posting a For Sale sign in the ground! Some cities and most HOAs have sign ordinances preventing you from being able to use a sign.

Statistics demonstrate that homes listed by a homeowner take much longer to sell, and most importantly, they achieve a lower selling price. Statistics show that even considering commissions, you’ll net more from your sale by using the expertise of a top Prescott Realtor.

Do you really want to take the risk of selling on your own and not even netting as much?

Professional Expertise of a Real Estate Agent

First, the best Prescott real estate agents are highly aware that they have a fiduciary responsibility to the seller. Your professional listing agent acts in the best interest of you, the seller. It is your Realtor’s job to advise and guide you through the home selling process, including pricing your home, signing contracts, and monitoring all aspects of the transaction to ensure a smooth and timely closing. The top realtors in Prescott know exactly what to do when your appraisal comes in too low, or how to negotiate repair costs and credits that can actually bring an end to a contract if not handled well.

It is imperative to be objective when selling a home in Prescott and unfortunately, the vast majority of homeowners have emotional attachments and cannot be very objective. Just because the home across the street sold for a specific price doesn’t mean your home will. There are certain features which add value to a home and other features that detract. Your Prescott listing agent can view the home as through the eyes of potential buyers, and help you prepare for the start of showings.

Identifying Problems

The best real estate agents in Prescott will negotiate on your behalf and show people around when you are not available. For instance, if the carpet is dirty, with your permission your agent can negotiate a carpet allowance to induce buyers to write an offer. These are only a couple of the benefits of having a listing agent to represent your home.

Non-permitted additions, problems such as roof issues or a poorly maintained home will make it more difficult to sell. Your listing agent will point out problems to you, as they know what to look for to make sure your home sells quickly. Some homeowners can feel defensive when issues are brought to their attention, but these problems will all be listed on the home inspection report, and your buyer will be tempted to ask you to fix everything on the list. A good listing agent will remind the buyer’s agent that repairs should be limited to health and safety items only, and that the inspection report isn’t generated for the purpose of renegotiating the sale price of your home. Addressing deferred maintenance is crucial and your Prescott realtor will have a list of trusted tradespeople for all types of repairs. Ideally, it is best to have your home ready to sell by addressing any deferred maintenance so the home shows in the best condition. Other recommendations include tending to the outdoors and ensure the home has great curb appeal, as it only has one chance to make a first impression.

Qualifying Buyers

Another factor to consider is the showing instructions….do you know how to qualify a buyer before letting them into the home? You can also be opening yourself up to safety issues in the event the person looking is unscrupulous and their intentions are not good!

There are many potential buyers who are not qualified and might be looky-loos and are time wasters. You may be getting the nosy neighbor who just wants to “look”.

Unless you have experience and know what questions to ask, you are going to be wasting time you could have spent with a better-qualified buyer or allowing persons with bad intentions to enter your home and take note of any security weaknesses.

The Purchase Agreement

There are documents which should be utilized when selling a home. You will want to know if you are taking a risk with getting under contract. Your Prescott Realtor will ensure that the buyer has been pre-approved and provides financials to the seller. Additionally, the earnest money deposit should be a certain percentage of the purchase price.

Even if you list your home on a for sale by owner website, you completing complex legal contracts without any representation. You will be surprised how many regulations and laws come into play. The website may recommend a legal service, but there are some serious downsides to that idea.

First of all, you are not likely to ever meet the people representing you face to face. They are going to be handling a large amount of your money and deal with many issues which could potentially pop up. Would you really be comfortable with that?

In the long run, recommended legal services can end up costing you a lot of money, and TIME. Remember that time is money and dealing with documents that you do not utilize on a daily basis can take a long time.

Appraisal Issues

If a buyer is obtaining a loan, then they will need to have an appraisal. Another job that your listing agent will do is meet the appraiser at the home and provide comparable sales so the home comes in at the contracted price. There may be reasons why a home does not appraise and if it does not, the buyer may want to renegotiate the purchase price, or might even walk away from the property. No one wants to overpay for a property.

Final Thoughts

If you hire a listing agent, you will pay a commission. However, the property will be marketed professionally, and the agent will guide you through the home selling process.

The advantages of using a local real estate professional such as the top Prescott realtors with Team Keller Homes to sell your home always outweigh the cons. The right agent will have both local knowledge and professional experience to complete the process. Contact Team Keller Homes today to learn more about how we protect you throughout the selling process.


Sandy Keller             928-458-1364

David Keller             928-458-1373

Kristie Keller Jones  928-463-6185